Sherpa

About

Sherpa automatically increases website conversion rates by analyzing visitor behavior, building new page variants, and continuously A/B testing them. Customers typically see a 15-20% lift on their primary conversion metric in their first 30 days.

Founders

• 
  Ethan Kinnan· Founder

  Automated every job I've ever had. Now automating conversion rate optimization at Sherpa.

  LinkedIn ↗Twitter ↗
• 
  Norbu Sonam· Founder

  Co-founder of Sherpa (YC X26), building the AI agent that runs your A/B tests end to end. Previously a software engineer at Lindy (onboarding optimization, computer use) and Microsoft (Copilot image generation, Microsoft Designer). RPI CS, Data & AI.

  LinkedIn ↗Twitter ↗

Product launches · 1 launch

• Sherpa - Turn more website visitors into customers ↗▲ 57Apr 23, 2026

  Automatically find and run experiments to increase website conversion

Change history · none recorded