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Saudara AI

Active

AI Native Sourcing Broker

P26·Spring 2026·B2B·San Francisco, CA, USA·Team of 2·Founded 2025

About

Saudara AI is an AI broker connecting American brands with vetted overseas factories. US brands import $3T in goods a year and lose billions to ghost suppliers, hidden fees, and blown deadlines. The factories that actually deliver sit behind decades-old relationships outsiders can't break into. We were born into them. Every deal runs through a real human broker, supercharged by AI that handles sourcing, quoting, QC, and logistics. 10x faster, at a fraction of the cost. Sourcing is the largest broken market in global trade. We're the on-ramp.

Founders

  • Edward Haryono· Founder/CEO

    I'm CEO of Saudara AI, an AI-native broker connecting US brands with international manufacturers. In 5 months, we've sourced $900K+ for 40+ brands. Sourcing is won by whoever has trust on both sides of the trade lane, and almost nobody does. I grew up in Indonesia in a family with 50 years in retail and logistics, giving Saudara supplier access competitors can't replicate. I spent 5 years at Amazon in procurement, working with buyers who are Saudara's customers today. Master's from Duke.

  • Jennifer Prasetyo· Co-Founder and CTO

    I'm CTO of Saudara AI, an AI Native broker connecting US brands with international manufacturers. In 5 months, we've sourced $900K+ products for 40+ brands. A former engineer at Microsoft Quantum and Meta Reality Labs, I'm the rare technical founder born into the problem. My family has 50+ years in Indonesian textile manufacturing, giving Saudara supplier access competitors cannot replicate, and my channel @jenandtech (100K+ followers) drives compounding inbound.

Product launches · 1 launch

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